Le Travelist

Le Travelist is a new luxury travel website for the influential and discerning travel community. The discerning editorial team and the founder, Susan Smith, brings to you all hand-select the top travel experiences by incorporating the knowledge of expert contributors and tastemakers.

Client: Le Travelist – SC\PR
Date: 2013
Services: Logo Design, Web Design, Web Development, Art Direction, User Experience


Le Travelist aims to provide readers with insider and exclusive editorial content on luxury and boutique travel destinations that they can dream, discover and book. It provides weekly update and monthly features on the editors’ top tips, favourites, the latest hotel openings and word of mouth buzz.

During the months of working with founder, Susan Smith, and editor, Tiffany Lui, we’ve create a brand that is fashionable and luxurious, yet comforting and casual. My absolute favourite part of Le Travelist is the collection of interviews with some of top chefs and jetsetters in the world (such as Vikram Vij and Debbie Travis), which are down to earth and fun to read.

I had the opportunity to design the logo, the brand standard and the website as well as developing the website using WordPress.

2 LeTravelist – Destination
3 LeTravelist – Hotel Review
4 LeTravelist – Chef QA
6 LeTravelist – Jetsetter